Kellogg Wins Ad Award -- The Kellogg Co. here has won Point-of-Purchase Advertising International's Chief Award for its success in retail-based brand marketing and strict adherence to the industry's ethical standards of practice. It is to receive the award Feb. 9 at POPAI's Annual Industry Leadership Conference in Tucson, Ariz. Dick Blatt, president of POPAI, Washington, the trade association for the POP advertising industry, said Kellogg is a "proven leader in the creative utilization of ...
REGISTER TO VIEW THIS ARTICLE - Register for a Free Account
Why Register for FREE?
Registering for content on Supermarket News will give you INSTANT access to invaluable articles and media content that industry professionals rely on. You will have access to our special reports, feature articles, and industry analysis. It’s FREE, easy and quick. What are you waiting for! In addition you will also receive a complimentary copy of SN's salary survey sent to you by email.
Attention Paid Print Subscribers: While you have already been granted free access to SN we ask that you register now. We promise it will only take a few minutes! Or visit your profile and add your print magazine account number and zip code.