ATLANTA -- Eyeing holiday season festivities, Kroger's Atlanta division cross-merchandised a six grocery items in an ad promoting Chex Party Mix. Pictured in the ad next to a bowl of the snack mix were Rice and Corn Chex cereal, Planters dry-roasted peanuts, Lea & Perrins Worcestershire sauce, Lawry's seasoned salt, McIlhenny Co. Tabasco sauce and Glad-Lock Zipper plastic storage bags. All were offered at discounted prices. The top of the ad said, "Holiday Party Chex Mix." A box in the ...
REGISTER TO VIEW THIS ARTICLE - Register for a Free Account
Why Register for FREE?
Registering for content on Supermarket News will give you INSTANT access to invaluable articles and media content that industry professionals rely on. You will have access to our special reports, feature articles, and industry analysis. It’s FREE, easy and quick. What are you waiting for! In addition you will also receive a complimentary copy of SN's salary survey sent to you by email.
Attention Paid Print Subscribers: While you have already been granted free access to SN we ask that you register now. We promise it will only take a few minutes! Or visit your profile and add your print magazine account number and zip code.