CINCINNATI -- Kroger Co. has become the first major retailer in the country to offer a line of fully sanitized, tray-wrapped whole fruits and vegetables, supplied by a local shipper who also cleans and packages the items for retail sale. Currently, the retailer is offering Fuji and Gala apples, tomatoes, oranges, peaches, nectarines and some varieties of potatoes in all 125 Houston-area Kroger stores. The retailer introduced the produce after a three-month pilot and market research. One ...
REGISTER TO VIEW THIS ARTICLE - Register for a Free Account
Why Register for FREE?
Registering for content on Supermarket News will give you INSTANT access to invaluable articles and media content that industry professionals rely on. You will have access to our special reports, feature articles, and industry analysis. It’s FREE, easy and quick. What are you waiting for! In addition you will also receive complimentary access to the SN salary survey data tables.
Attention Paid Print Subscribers: While you have already been granted free access to SN we ask that you register now. We promise it will only take a few minutes! Or visit your profile and add your print magazine account number and zip code.