WESTERVILLE, Ohio -- A promotion offering a Video Value Pak of 10 rentals for $9.95 perked up late January sales for the Kroger Marketing Area based here. During visits by SN to several Columbus-area stores, personnel said the Value Paks were moving briskly in what is traditionally a slow period for video rentals. "It's an outstanding value for our regular customers," said one employee. The Value Paks were outselling video rentals in another store, according to a different employee. The ...

REGISTER TO VIEW THIS ARTICLE - Register for a Free Account

Why Register for FREE?

Registering for content on Supermarket News will give you INSTANT access to invaluable articles and media content that industry professionals rely on. You will have access to our special reports, feature articles, and industry analysis. It’s FREE, easy and quick.  What are you waiting for! In addition you will also receive a complimentary copy of SN's salary survey sent to you by email.
 

Click here to read the FAQ page if you have any questions (opens in a new window)
 

Attention Paid Print Subscribers:  While you have already been granted free access to SN we ask that you register now. We promise it will only take a few minutes! Or visit your profile and add your print magazine account number and zip code.

Already registered? here.