MANUFACTURER OUTLOOK CARSON, Calif. -- How did Leiner Health Products become the world's largest marketer of vitamins and nutritional supplements? Gale Bensussen, president of the firm here, lists three reasons for Leiner's rise to the top: Positive press coverage that has made consumers aware of the connection between vitamins and good health. Quality of products, including Leiner's "proven release" listing on packaging Big business in Wal-Mart, where Leiner serves as "captain" of the ...
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