Consumer demand for more flavorful and, more importantly, nutritionally enhanced beverages, has prompted the launch of a number of unique drinks in recent months. These new introductions, as well as stalwarts, continue to keep many beverage subcategories afloat in terms of sales. Water is one category that has been doing well for years and isn't expected to slow down anytime soon. According to Gary Hemphill, senior vice president of the Beverage Marketing Corp., New York, water has been a ...
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