SPRINGDALE, Ark. -- Harps Food Stores here is cooking up impressive sales with a new branded deli concept -- Martha's Kitchen -- that emphasizes from-scratch cooking of fresh meals. "This is a totally new image we've created," said Dan Kallesen, deli-bakery director at the 38-unit chain. "We want to be known for top-quality homestyle meals that are convenient for the customer to buy." Kallesen added that in-store, from-scratch preparation has been increased in the department by about 60%, ...
REGISTER TO VIEW THIS ARTICLE - Register for a Free Account
Why Register for FREE?
Registering for content on Supermarket News will give you INSTANT access to invaluable articles and media content that industry professionals rely on. You will have access to our special reports, feature articles, and industry analysis. It’s FREE, easy and quick. What are you waiting for! In addition you will also receive complimentary access to the SN salary survey data tables.
Attention Paid Print Subscribers: While you have already been granted free access to SN we ask that you register now. We promise it will only take a few minutes! Or visit your profile and add your print magazine account number and zip code.