SALEM, Ore. -- When Frey's Thriftway here wanted to spread the word about its new Marketplace status, owner Phil Frey called on the little blue men from Mars -- M&M Mars, that is. According to Dale Williams, Thriftway's store director, Frey created the store's Blue M&M Grocery Giveaway after he spotted a 15-inch high, plastic M&M-man dispenser supplied by the manufacturer. "[Frey] talked to the M&M Mars rep, and they came up with getting enough of those guys so we could do ...

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