Bonus features have become a key selling point for DVDs. Not only do the director's commentaries and deleted scenes interest cinephiles, but added educational materials appeal to parents. Also, language tracks -- particularly Spanish -- lessen the necessity of carrying special inventory in ethnically diverse areas. Overall, these extras make DVD the video format of choice, and are prompting new hardware sales and even purchases of movies consumers might already have in their collection. ...

REGISTER TO VIEW THIS ARTICLE - Register for a Free Account

Why Register for FREE?

Registering for content on Supermarket News will give you INSTANT access to invaluable articles and media content that industry professionals rely on. You will have access to our special reports, feature articles, and industry analysis. It’s FREE, easy and quick.  What are you waiting for! In addition you will also receive a complimentary copy of SN's salary survey sent to you by email.
 

Click here to read the FAQ page if you have any questions (opens in a new window)
 

Attention Paid Print Subscribers:  While you have already been granted free access to SN we ask that you register now. We promise it will only take a few minutes! Or visit your profile and add your print magazine account number and zip code.

Already registered? here.