BOULDER, Colo. -- As the market for natural products has expanded in the United States, so has Wild Oats Markets here, now the second-largest natural-food supermarket chain in the country. An important part of Wild Oats' growth plan and a big contributor to its bottom line, said Mary Beth Lewis, chief financial officer, is its Natural Living section, which comprises vitamins, supplements, herbal products, body care, homeopathic remedies, health-related books and other general merchandise. ...
REGISTER TO VIEW THIS ARTICLE - Register for a Free Account
Why Register for FREE?
Registering for content on Supermarket News will give you INSTANT access to invaluable articles and media content that industry professionals rely on. You will have access to our special reports, feature articles, and industry analysis. It’s FREE, easy and quick. What are you waiting for! In addition you will also receive complimentary access to the SN salary survey data tables.
Attention Paid Print Subscribers: While you have already been granted free access to SN we ask that you register now. We promise it will only take a few minutes! Or visit your profile and add your print magazine account number and zip code.