NEW YORK -- Supermarket buyers such as Pete Gassenberger, director of pharmacy and health and beauty care for Consumers Food and Drug, a 20-store Midwest chain, admit that the shampoo field is overcrowded. But he will make room for two new Finesse conditioners -- Deep Fortifying Conditioner and Leave-In Conditioner -- as well as a new fragrance for a revamped Finesse line from Helene Curtis, Chicago. "We try to carry a representative sample of everything -- variety helps to sell shampoo," ...
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