DALLAS -- New Line Home Video, Los Angeles, is offering rental titles through the supermarket-oriented shared transaction fee program of SuperComm here on a test basis, a New Line executive confirmed. Retailers had told SN the first New Line title with SuperComm would be "Faithful," starring Cher, which streeted Aug. 27. "We are testing a few of our rental titles with SuperComm now," said Kevin Kasha, senior vice president of sales and distribution at New Line. "It is being done on a ...
REGISTER TO VIEW THIS ARTICLE - Register for a Free Account
Why Register for FREE?
Registering for content on Supermarket News will give you INSTANT access to invaluable articles and media content that industry professionals rely on. You will have access to our special reports, feature articles, and industry analysis. It’s FREE, easy and quick. What are you waiting for! In addition you will also receive a complimentary copy of SN's salary survey sent to you by email.
Attention Paid Print Subscribers: While you have already been granted free access to SN we ask that you register now. We promise it will only take a few minutes! Or visit your profile and add your print magazine account number and zip code.