NEW YORK -- Hoping to boost its share of the prepared-foods category and attract more women consumers, 7-Eleven has rolled out a new breakfast and lunch menu featuring an assortment of moderately priced, transportable sandwiches and snacks. The convenience store chain is aiming to develop signature food items and is using higher-quality standards in developing the lines, Des Hague, 7-Eleven's new vice president of fresh foods, told SN last month during the company's 75th anniversary ...

REGISTER TO VIEW THIS ARTICLE - Register for a Free Account

Why Register for FREE?

Registering for content on Supermarket News will give you INSTANT access to invaluable articles and media content that industry professionals rely on. You will have access to our special reports, feature articles, and industry analysis. It’s FREE, easy and quick.  What are you waiting for! In addition you will also receive a complimentary copy of SN's salary survey sent to you by email.
 

Click here to read the FAQ page if you have any questions (opens in a new window)
 

Attention Paid Print Subscribers:  While you have already been granted free access to SN we ask that you register now. We promise it will only take a few minutes! Or visit your profile and add your print magazine account number and zip code.

Already registered? here.