P&G Launches Crest Gum Care Gamble here has launched Crest Gum Care, a product it says is clinically proven to reduce gingivitis by up to 20% and decrease the bleeding associated with gingivitis by up to 33%. Crest Gum Care will be available in paste or gel in two sizes: a 2.5 ounce tube, which will sell at a suggested retail price of $1.99 to $2.09, and a 6.2 ounce tube, $2.99 to $3.09. It is scheduled to be available at retail outlets by the end of this month. Pathmark, CIBA Join ...

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