Nestle Changes Product Name le USA, based here, will change its 50-year-old brand name, Nestle Quik, to Nestle NesQuik. All of Nestle's product lines, which are marketed to more than 100 countries, will bear the new moniker, as well as the associated packaging. The roll-out is slated to begin in May. In a related development, Nestle has entered into a partnership with Minneapolis-based General Mills, to launch a new NesQuik cereal line in the United States, also in May. USDA: Hog Prices to ...
REGISTER TO VIEW THIS ARTICLE - Register for a Free Account
Why Register for FREE?
Registering for content on Supermarket News will give you INSTANT access to invaluable articles and media content that industry professionals rely on. You will have access to our special reports, feature articles, and industry analysis. It’s FREE, easy and quick. What are you waiting for! In addition you will also receive a complimentary copy of SN's salary survey sent to you by email.
Attention Paid Print Subscribers: While you have already been granted free access to SN we ask that you register now. We promise it will only take a few minutes! Or visit your profile and add your print magazine account number and zip code.