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NEWS ROUNDUP

New Iced Coffee Concoction From Makers of KahluaKahlua, have partnered with new age beverage innovator, Ferolito Vultaggio & Sons, to create a ready-to-drink iced coffee.Kahlua Iced Coffee is a combination of genuine Kahlua flavor and 100% Colombian coffee. Consumers will find the product packaged in a 15-ounce bottle shaped like a jug. The brand's famous red and yellow logo and pre-Colombian arches

New Iced Coffee Concoction From Makers of Kahlua

Kahlua, have partnered with new age beverage innovator, Ferolito Vultaggio & Sons, to create a ready-to-drink iced coffee.

Kahlua Iced Coffee is a combination of genuine Kahlua flavor and 100% Colombian coffee. Consumers will find the product packaged in a 15-ounce bottle shaped like a jug. The brand's famous red and yellow logo and pre-Colombian arches grace the front of the label, along with stylized characterizations of people plucking stars from the heavens.

Fizzylizzy Natural Beverages Available in New York

NEW YORK -- Health conscious Americans can enjoy the summer with the help of Fizzylizzy, an award-winning line of all-natural beverages, consisting solely of fruit juice and seltzer.

Fizzylizzy comes in four flavors: Cranberry, Orange, Pineapple and Ruby Red Grapefruit.

The drink is currently available at supermarkets in the New York area, including Fairway, Dean & Deluca and E.A.T. in Manhattan.

Naturade Introduces Soy Meal Replacement Beverage

IRVINE, Calif. -- Naturade, Inc., a marketer of soy protein products in both mass and health food channels, has announced the introduction of a ready-to-drink version of its Naturade Total Soy meal replacement brand.

Each 10-ounce, single-serve can supplies 50% of the soy protein needed daily to reduce the risk of heart disease. The beverage is also low in fat, all natural and cholesterol-free.

Distribution of Naturade Total Soy reached more than 28,000 food, drug and mass merchandising stores in 2000, including initial placement in K-mart, Costco and Trader Joe's.

New Contoured Cans From Michelob

ST. LOUIS -- Michelob and Michelob Light are now available nationwide in new 16-ounce contoured cans. The new can resembles the classic Michelob tear-drop bottle and is sold in 12-packs and as singles.

A line of point-of-sale materials introduces the contoured can to the consumers, and new, secondary packaging highlights the can's innovative look.

Anheuser-Busch is supporting the rollout with print and outdoor advertising.

Honest Tea Adds Community Green to Product Line

BETHESDA, Md. -- Honest Tea is adding Community Green, an organic green tea flavored with essence of Maltese orange, to its existing line of bottled teas for summer.

Like the eight other bottled teas made by Honest Tea, Community Green is freshly brewed and just barely sweetened. The new flavor also contains a high level of antioxidants.

A portion of Community Green sales will benefit City Year, the national youth service organization.

Sir Real Organic Introduces Two New Flavors

TOTOWA, N.J. -- Tri-State Natural Products here has introduced Organic Apple and Organic Apricot to its line of Sir Real brand organic fruit juices. The products are distributed by Big Geyser, Maspeth, N.Y.

The product line includes seven other flavors of certified organic juice or ade, and two natural flavors; Cranberry Nectar and Cherry Nectar. They are available in 16-ounce glass bottles.

Dr. Pepper Contest Offers Consumers Concert Passes

PLANO, TEXAS -- Dr. Pepper and Rollingstone.com will be joining forces through July for the "Dr. Pepper Rocks" promotion.

By looking under the caps of specially marked 20-ounce bottles and inside 12-packs and 24-packs of Dr. Pepper, up to seven consumers can win VIP concert packages. The packages include a pair of tickets to three concerts of any musical genre, a digital camera, front row seating and back stage passes.

Consumers can also visit DrPepperRocks.com via Rollingstone.com or DrPepper.com and enter a code found on specially marked packages for additional instant win opportunities.