NEW YORK -- An increasing number of retailers will be looking for their frequent-shopper programs to produce benefits beyond rewarding their top customers in the coming year. Many hope such programs will be successful at drawing new customers into the store, as well as boosting gross profit margins, according to SN's Third Annual State of the Industry Report on Supermarket Technology. These greater expectations reflect the general satisfaction with frequent-shopper programs, and are likely ...
REGISTER TO VIEW THIS ARTICLE - Register for a Free Account
Why Register for FREE?
Registering for content on Supermarket News will give you INSTANT access to invaluable articles and media content that industry professionals rely on. You will have access to our special reports, feature articles, and industry analysis. It’s FREE, easy and quick. What are you waiting for! In addition you will also receive complimentary access to the SN salary survey data tables.
Attention Paid Print Subscribers: While you have already been granted free access to SN we ask that you register now. We promise it will only take a few minutes! Or visit your profile and add your print magazine account number and zip code.