FRESH-CUT FUELS PRODUCE BOOM: IFPA ted that fresh-cut produce continues to lead sales in the supermarket produce department. The remarks, made during the International Fresh-cut Produce Association convention here, included a call for processors to continue developing new mixes and to boost availability of fresh-cut fruit. Speaking during IFPA's marketing workshop, Steve Junqueiro, director of produce and floral for Save Mart Supermarkets, Modesto, Calif., said convenience is a key driver ...
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