NEW 7UP REMOVES CARBS, ADDS VITAMINS od source" of calcium and vitamin C, 7UP here hopes its new 7UP Plus will appeal to health-conscious women. Can a splash of fruit juice, pink color and Splenda help the ailing brand? The Cadbury Schweppes Americas Beverages launch is soda makers' latest effort to buoy flat U.S. sales. Coca-Cola's and Pepsi's new lower-carb versions have disappointed, but 7UP is taking a different tact by targeting women and touting health benefits. 7UP Plus enters a ...

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