PUBLIX SABOR DEBUTS WITH NEW GRAPHICS, OFFERINGS ed its first Hispanic-themed store last week, called Publix Sabor, in this suburb of Orlando, where nearly half of the population is Latino. The 39,000-square-foot store replaced a Publix that was closed and gutted this February, and revamped with a multicolored logo; bilingual aisle signs, marketing and product labels; plus 50 different Hispanic deli offerings and expanded Hispanic offerings in all departments, including produce and dairy. ...
REGISTER TO VIEW THIS ARTICLE - Register for a Free Account
Why Register for FREE?
Registering for content on Supermarket News will give you INSTANT access to invaluable articles and media content that industry professionals rely on. You will have access to our special reports, feature articles, and industry analysis. It’s FREE, easy and quick. What are you waiting for! In addition you will also receive a complimentary copy of SN's salary survey sent to you by email.
Attention Paid Print Subscribers: While you have already been granted free access to SN we ask that you register now. We promise it will only take a few minutes! Or visit your profile and add your print magazine account number and zip code.