Target stores, Minneapolis, has opened its 15th SuperTarget -- a 178,000-square-foot store in Stone Mountain, Ga., that features a more delineated food department than previous units. The food section is set apart from the nonfood portion of the store by a new banner -- Archer Farms, "which gives the food side a more defined identity than it had before," Wayne Hood, a securities analyst with Prudential Securities, Atlanta, told SN. "Previously the line between food and nonfood was more blurred, but at this store the transition is more clearly delineated, which I think makes it easier for the shopper to know where he is and where he's going." Target officials declined to comment on the store.
Target stores, Minneapolis, has opened its 15th SuperTarget -- a 178,000-square-foot store in Stone Mountain, Ga., that features a more delineated food department than previous units. The food section is set apart from the nonfood portion of the store by a new banner -- Archer Farms, "which gives the food side a more defined identity than it had before," Wayne Hood, a securities analyst with Prudential
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