CHICAGO -- The National Food Brokers Association opened a big new chapter here last week when it formally unveiled its new logo and new name, the Association of Sales and Marketing Cos. Marking a new direction for the 92-year-old, Reston, Va.-based trade group, the name change was a major focus at the association's annual convention last week. The change is more than symbolic, said Robert Schwarze, ASMC president and chief executive officer. It reflects the much broader scope of services ...

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