Category consolidation won't have a significant effect on the position of private label, retailers and wholesalers reported. ate-label items. But as the leading branded manufacturers' plans unfold, retailers have noted the number of stockkeeping units will remain basically the same. According to a recent SN consumer survey, most consumers prefer national brands. Charles Jones, senior buyer at Scolari's Food and Drug Co., Sparks, Nev., said he has actually cut back on the number of ...
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