Retailers are selling prevention by the ounce to take advantage of a rapidly growing sun care category. Exposure to education spurred by increased rates of skin cancer has led consumers to buy more sun care products and manufacturers to offer inventive solutions, supermarket executives and other experts told SN. “There are many more cases of skin cancer than there have been in the past,” Sue Vodika, HBC buyer and category manager for Bashas', Chandler, Ariz., said. “Many manufacturers are ...
REGISTER TO VIEW THIS ARTICLE - Register for a Free Account
Why Register for FREE?
Registering for content on Supermarket News will give you INSTANT access to invaluable articles and media content that industry professionals rely on. You will have access to our special reports, feature articles, and industry analysis. It’s FREE, easy and quick. What are you waiting for! In addition you will also receive a complimentary copy of SN's salary survey sent to you by email.
Attention Paid Print Subscribers: While you have already been granted free access to SN we ask that you register now. We promise it will only take a few minutes! Or visit your profile and add your print magazine account number and zip code.