While applications being developed for prepaid plastic are designed to offer added value and convenience, it remains to be seen which ones will be embraced fully by consumers and sold successfully at retail. ests have not been as promising so far, with one concern being low service-renewal rates. Another emerging market segment is prepaid local dial tone, which allows the user to make local calls with a prepaid phone card. This service is being offered by some vendors, but rarely yet at ...

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