OKLAHOMA CITY -- J.B. Pratt Foods here tied in better-for-you frozen entrees, snacks, salad dressings and other Center Store products with an in-store visit from Bob Greene, Oprah Winfrey's personal trainer. The retailer's South Walker Street store, which is one of four Pratts Wellmarket units that stock natural and organic products, hosted a seminar by Greene late last month as part of a Fitness Fair. About 150 people attended. "Greene is an exercise physiologist," said J.B. Pratt, the ...
REGISTER TO VIEW THIS ARTICLE - Register for a Free Account
Why Register for FREE?
Registering for content on Supermarket News will give you INSTANT access to invaluable articles and media content that industry professionals rely on. You will have access to our special reports, feature articles, and industry analysis. It’s FREE, easy and quick. What are you waiting for! In addition you will also receive complimentary access to the SN salary survey data tables.
Attention Paid Print Subscribers: While you have already been granted free access to SN we ask that you register now. We promise it will only take a few minutes! Or visit your profile and add your print magazine account number and zip code.