Retailers are eager to applaud the ascendancy of precut fruit as The Next Big Thing. But first, they'll have to put down their knives -- and for that, they're not quite so ready. In a roundtable discussion of the future of precut fruits and vegetables in the produce department, six retail produce executives made it clear that processors don't yet have prepackaged cut fruit in the bag. The retailers on SN's precut roundtable concluded that cut fruit as a concept has plenty going for it, but ...

REGISTER TO VIEW THIS ARTICLE - Register for a Free Account

Why Register for FREE?

Registering for content on Supermarket News will give you INSTANT access to invaluable articles and media content that industry professionals rely on. You will have access to our special reports, feature articles, and industry analysis. It’s FREE, easy and quick.  What are you waiting for! In addition you will also receive a complimentary copy of SN's salary survey sent to you by email.
 

Click here to read the FAQ page if you have any questions (opens in a new window)
 

Attention Paid Print Subscribers:  While you have already been granted free access to SN we ask that you register now. We promise it will only take a few minutes! Or visit your profile and add your print magazine account number and zip code.

Already registered? here.