NEW ORLEANS -- Some members of the private-label industry are taking a chance on patriotism in the wake of the Sept. 11 terrorist attacks. Hot Concepts -- a private-label manufacturer here -- began shipping its "Light of Liberty" hot sauce to specialty retailers nationwide in late September. All proceeds will be donated to the September 11th Fund and the Twin Towers Fund, assisting the families of those lost in the tragedy. The red pepper hot sauce bears a label featuring a flag, the ...

REGISTER TO VIEW THIS ARTICLE - Register for a Free Account

Why Register for FREE?

Registering for content on Supermarket News will give you INSTANT access to invaluable articles and media content that industry professionals rely on. You will have access to our special reports, feature articles, and industry analysis. It’s FREE, easy and quick.  What are you waiting for! In addition you will also receive a complimentary copy of SN's salary survey sent to you by email.
 

Click here to read the FAQ page if you have any questions (opens in a new window)
 

Attention Paid Print Subscribers:  While you have already been granted free access to SN we ask that you register now. We promise it will only take a few minutes! Or visit your profile and add your print magazine account number and zip code.

Already registered? here.