Private label remains a powerhouse for supermarkets, with the Top 10 categories accounting for more than $6.25 billion in annual sales. Retailers continue to build their private-label programs through extensive advertising, massive displays, in-store sampling and a constant tinkering and updating of labels. And the Top 10 private-label Center Store categories -- ice cream, carbonated beverages, frozen plain vegetables, sugar, canned vegetables, cold cereal, bottled juices, canned/bottled ...

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