PRO BOWL POTATO RUSH IN PLAY

IDAHO FALLS, Idaho -- Close to 100 retailers and wholesalers will be buying up potatoes en masse from Green Giant for a chance to attend the 1997 National Football League Pro Bowl as part of the Green Giant Fresh Spud Bowl.t 90% of the potato volume they bought the previous year.Grand prize winners will be chosen in three separate categories, and win a six-day, five-night trip for two to the Pro Bowl

IDAHO FALLS, Idaho -- Close to 100 retailers and wholesalers will be buying up potatoes en masse from Green Giant for a chance to attend the 1997 National Football League Pro Bowl as part of the Green Giant Fresh Spud Bowl.

t 90% of the potato volume they bought the previous year.

Grand prize winners will be chosen in three separate categories, and win a six-day, five-night trip for two to the Pro Bowl in Hawaii, Jan. 30 to Feb. 4.

In the first category, whichever veteran buyer shows the greatest increase over the 90% mark and orders more than 20,000 cartons of potatoes will win the trip.

In the second category, a veteran buyer wins if he shows the greatest increase in volume over the 90% mark and orders less than 20,000 cartons of potatoes.

First-time buyers, who began with Green Giant after Dec. 1, 1995, will attempt to buy the most cartons outright. The cutoff date for potato purchases is Nov. 30, 1996.

Sponsored by: Tyson Deli

SN’s Spotlight on Deli/Fresh Meals series profiles large chains and independent retailers who show innovation in their deli and fresh meals departments. Click Here

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