POLAR BEAR ON VIDEO -- Warner Home Video here will release "The Little Polar Bear" on home video backed by a national advertising campaign. Media support will include ads on Nickelodeon and the Cartoon Network; national print ads in Parenting and People; radio promotions on stations including Radio Disney; and online banners and advertisements on AOL Kids. Additional promotional support will accompany the advertising push, including rebates, cross trailering on other holiday releases from ...
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