VOCAL EXPRESSIONS
Finalists in the Pantene Pro-Voice Music Competition have been announced by Procter & Gamble here. Marie Digby, 21, Devon Loizeaux, 23, and Kate Voegele, 17, have been selected from 1,200 applicants by using their voices for positive self-expression. Beginning on July 1, the finalists will showcase their voices in one of three 60-second commercials airing on MTV. Consumers will then be asked to judge through an online vote at www.pro-voice.com. The winner will receive a trip to New York City to perform live at the Pantene Pro-Voice concert with Ashanti, Paulina, Rubio, Fefe Dobson and Skye Sweetnam. Pantene Pro-Voice is partnered with MTV, YM, EMI Music Marketing, Gibson and Clear Channel Communications. The concert will air on MTV in August.
LAWS OF LOVE
LOS ANGELES -- Consumers will be briefed on the "Laws of Attraction" this summer. New Line Home Entertainment here will release the title supported by a comprehensive national advertising campaign. Ads will run in national magazines including People, Vanity Fair and Entertainment Weekly; on Internet sites such as Lifetime.com and Match.com; and on cable and network television. The movie, starring Julianne Moore and Pierce Brosnan, has a pre-order date of July 27. It will be available in-store Aug. 24 for a suggested retail price of $27.95 on DVD and $22.99 on VHS.
PHONE PHOTOGRAPHY
ROCHESTER, N.Y. -- Ready, aim, snap! With millions of people using camera phones to capture Kodak moments, Eastman Kodak here, AT&T Wireless, Redmond, Wash., and Nokia, Irving, Texas, have joined to develop tips on taking, storing and sending quality camera phone images. These companies worked with an expert on camera phone photography to develop the tips and have teamed up to sponsor an "Endless Summer" camera phone photo contest. The grand prize winner will receive a winter Caribbean cruise. Entries will be judged on originality, theme, creativity and overall impact. Photos can be sent directly from the camera phone to the contest site's dedicated e-mail address. Information about the program is available at www.kodakmobile.com/sumr.
