LAKELAND, Fla. — Publix Super Markets here has all but saturated Florida with its traditional format, but that doesn't mean the company doesn't have room to grow. By adding two new highly targeted retail banners — Publix Sabor, which caters to Hispanic consumers, and GreenWise, which will specialize in organic and natural fare, Publix is hoping to expand its appeal beyond the mainstream customers who have made its traditional supermarkets successful. At the two Publix Sabor stores in ...

REGISTER TO VIEW THIS ARTICLE - Register for a Free Account

Why Register for FREE?

Salary Survey 2015

Registering for content on Supermarket News will give you INSTANT access to invaluable articles and media content that industry professionals rely on. You will have access to our special reports, feature articles, and industry analysis. It’s FREE, easy and quick.  What are you waiting for! In addition you will also receive complimentary access to the SN salary survey data tables.

Click here to read the FAQ page if you have any questions (opens in a new window)

Attention Paid Print Subscribers:  While you have already been granted free access to SN we ask that you register now. We promise it will only take a few minutes! Or visit your profile and add your print magazine account number and zip code.

Already registered? here.