The prognosis for health magazine sales looks very good. But achieving the full potential of this category segment in supermarkets will require more and better merchandising, according to retailer panelists at a recent workshop. While the retailers acknowledged the strong potential for sales and image-building inherent in carrying health magazines, some complained that a lack of display initiative by distributors is hindering the segment's growth. Replenishment also is a challenge, the ...
REGISTER TO VIEW THIS ARTICLE - Register for a Free Account
Why Register for FREE?
Registering for content on Supermarket News will give you INSTANT access to invaluable articles and media content that industry professionals rely on. You will have access to our special reports, feature articles, and industry analysis. It’s FREE, easy and quick. What are you waiting for! In addition you will also receive a complimentary copy of SN's salary survey sent to you by email.
Attention Paid Print Subscribers: While you have already been granted free access to SN we ask that you register now. We promise it will only take a few minutes! Or visit your profile and add your print magazine account number and zip code.