Video rental is getting bigger and better in supermarkets. Retailers are expanding the number of rental departments, rental inventory size and percentage of new releases, and are using shared-transaction-fee programs to boost selection and promotional opportunities, according to SN's sixth annual State of the Industry Report on Supermarket Video. New releases are the key to the video rental business and 46.8% of respondents to SN's survey said they are expanding the percentage of new ...

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