RICHMOND, Va. -- Whole health-minded supermarkets like Ukrop's here are discovering strong sell-through opportunities in yoga, Pilates and other fitness video categories by pairing them with yoga accessories.
Ukrop's has plans within the next week to roll out yoga mats, balance balls, yoga straps and other items along with 40 video and five DVD titles to capitalize on the gift-giving season, according to Dana Forsman, natural and organic buyer.
"We're focused and committed on whole health ...
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