Store brands have steadily taken over more space on supermarket shelves and accounted for larger percentages of sales during the past 20 to 25 years, and that trend is expected to continue as more new, premium-quality, private-label products are introduced to consumers, according to Brian Sharoff, president of the Private Label Manufacturers Association, New York. Private-label ultra-segmentation, meaning more new types of products in existing categories as well as more new private-label ...

REGISTER TO VIEW THIS ARTICLE - Register for a Free Account

Why Register for FREE?

Registering for content on Supermarket News will give you INSTANT access to invaluable articles and media content that industry professionals rely on. You will have access to our special reports, feature articles, and industry analysis. It’s FREE, easy and quick.  What are you waiting for! In addition you will also receive a complimentary copy of SN's salary survey sent to you by email.
 

Click here to read the FAQ page if you have any questions (opens in a new window)
 

Attention Paid Print Subscribers:  While you have already been granted free access to SN we ask that you register now. We promise it will only take a few minutes! Or visit your profile and add your print magazine account number and zip code.

Already registered? here.