BOCA RATON, Fla. -- Growth in business is prompting Rexall Sundown here to add to its sales force and seek ways to improve its efficiency through automation. The vitamin marketer, which sells its products through Kmart, Drug Emporium, Dominick's, Publix and other retail and wholesale outlets across the country, expects to refine and expand its sales force later this summer. "What we're in the process of doing is defining our coverage pattern," J. Kelly Michols, vice president of sales, ...

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