BURBANK, Calif. -- This year's highest-grossing movie to be released initially for video rental only, "The Rock," makes its way to retailers Oct. 21 and will be available for rental beginning Dec. 10.
e believe 'The Rock' has all the right ingredients to break records in the rental business," said Dennis Rice, senior vice president of marketing for Buena Vista Home Video here.
Prebook date for the video is Nov. 19. "The Rock" will have a 51-day pay-per-view window. It will be available on VHS and CLV Laserdisc formats in digitally mastered hi-fi stereo sound.
In the movie, a disgruntled general and a team of crack commandos seize control of Alcatraz Island and threaten to launch rockets charged with deadly poison into San Francisco if their demands are not met.
Buena Vista Home Video is shipping a giant cardboard standee for "The Rock," featuring Alcatraz and its lighthouse.
"The Rock" is a Hollywood Pictures Home Video, distributed by Buena Vista Home Video, a subsidiary of the Walt Disney Co.