CHICAGO -- Hard as it may seem, produce is not exempt from food-borne illnesses, and retailers have been striving to build consumer confidence by finding new ways to ensure produce safety. "Food-borne illness is rarely associated with fresh produce," said Kathy Means, vice president of the Produce Marketing Association, Newark, Del. "The outbreaks are so rare, in fact, that each one makes the headlines." Retailers agree that the best way to reinforce the image of produce as fresh, clean ...

REGISTER TO VIEW THIS ARTICLE - Register for a Free Account

Why Register for FREE?

Salary Survey 2015

Registering for content on Supermarket News will give you INSTANT access to invaluable articles and media content that industry professionals rely on. You will have access to our special reports, feature articles, and industry analysis. It’s FREE, easy and quick.  What are you waiting for! In addition you will also receive complimentary access to the SN salary survey data tables.

Click here to read the FAQ page if you have any questions (opens in a new window)

Attention Paid Print Subscribers:  While you have already been granted free access to SN we ask that you register now. We promise it will only take a few minutes! Or visit your profile and add your print magazine account number and zip code.

Already registered? here.