Supermarket retailers continue to hold the advantage in the salty snack-foods category, since they can merchandise a greater variety of sizes and flavors than their competitors in mass and club channels. According to Information Resources Inc., Chicago, total sales of salty snacks in food, drug and mass channels for the 52-week period ended March 28, 1999 were $7.4 billion, up 6% from last year. Sales of salty snacks were $987 million in the mass channel and $214 million in the drug ...
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