"Eco-friendly" packaging is beginning to pay off for brand marketers. Cost savings today stem chiefly from three areas: source reduction (using less material to begin with), recycling efforts and the growing use of packaging with postconsumer recycled, or PCR, content. This ultimately results in different packaging on store shelves. Some changes have been obvious; others are more subtle. In a speech at Green Packaging '94, a conference held in June in Washington, Jim Scott, director of ...
REGISTER TO VIEW THIS ARTICLE - Register for a Free Account
Why Register for FREE?
Registering for content on Supermarket News will give you INSTANT access to invaluable articles and media content that industry professionals rely on. You will have access to our special reports, feature articles, and industry analysis. It’s FREE, easy and quick. What are you waiting for! In addition you will also receive a complimentary copy of SN's salary survey sent to you by email.
Attention Paid Print Subscribers: While you have already been granted free access to SN we ask that you register now. We promise it will only take a few minutes! Or visit your profile and add your print magazine account number and zip code.