ST. LOUIS (FNS) -- Schnuck Markets here expanded its Internet-based home-shopping venture into the St. Charles County, Ill. market area last week, and plans future expansions into other areas of Illinois, said Jack McGauley, manager of consumer research for Schnuck. Schnuck's Home Shopping Club is presently operating at a break-even point, but will "eventually make money" as volume increases, said McGauley. He spoke to the St. Louis chapter of the American Marketing Association, Chicago. ...
REGISTER TO VIEW THIS ARTICLE - Register for a Free Account
Why Register for FREE?
Registering for content on Supermarket News will give you INSTANT access to invaluable articles and media content that industry professionals rely on. You will have access to our special reports, feature articles, and industry analysis. It’s FREE, easy and quick. What are you waiting for! In addition you will also receive complimentary access to the SN salary survey data tables.
Attention Paid Print Subscribers: While you have already been granted free access to SN we ask that you register now. We promise it will only take a few minutes! Or visit your profile and add your print magazine account number and zip code.