NEW YORK - New voluntary health guidelines for food sold in schools could equate to healthier products on supermarket shelves. Campbell Soup Co., Dannon, Kraft, Mars and PepsiCo have signed on to the initiative to combat childhood obesity that was announced here earlier this month by the Alliance for a Healthier Generation - a joint initiative of the William J. Clinton Foundation and the American Heart Association. For their part, the five participating manufacturers will introduce new and ...

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