CHICAGO -- Floor-ready displays, aisle displays and front-aisle merchandising are strategies that can be used to increase seasonal candy sales, according to roundtable participants at the All Candy Expo industry trade show held here last month. The topic of seasonal merchandising was addressed by representatives from Kmart, BJ's Wholesale Club, Schnuck Markets and Information Resources Inc. Kmart is using floor-ready manufacturer displays to drive seasonal sales, explained Pete Briley, ...
REGISTER TO VIEW THIS ARTICLE - Register for a Free Account
Why Register for FREE?
Registering for content on Supermarket News will give you INSTANT access to invaluable articles and media content that industry professionals rely on. You will have access to our special reports, feature articles, and industry analysis. It’s FREE, easy and quick. What are you waiting for! In addition you will also receive a complimentary copy of SN's salary survey sent to you by email.
Attention Paid Print Subscribers: While you have already been granted free access to SN we ask that you register now. We promise it will only take a few minutes! Or visit your profile and add your print magazine account number and zip code.