Wal-Mart is bucking conventional wisdom about the ease of being green, and will soon rake it in as a result. As it spearheads a massive shift toward ecologically friendly packaging, the retailer is offering incentives to suppliers who adopt more sustainable and/or fewer primary and secondary product packaging materials. Starting Feb. 1, 2008, its more ecologically progressive trading partners will be given priority when Wal-Mart makes sourcing decisions. Small changes to packaging can ...
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