ST. LOUIS -- Sight & Sound Distributors here is aggressively working to expand its sales of video rental and sell-through products to supermarkets. To do it, the company is using a restructured sales force and new technology systems, including a computerized planogramming program that is unique among video distributors, said Ron McMillin, vice president of sales for the distributor's Western region, based in Salt Lake City. McMillin heads the company's sales effort to supermarkets. To ...

REGISTER TO VIEW THIS ARTICLE - Register for a Free Account

Why Register for FREE?

Registering for content on Supermarket News will give you INSTANT access to invaluable articles and media content that industry professionals rely on. You will have access to our special reports, feature articles, and industry analysis. It’s FREE, easy and quick.  What are you waiting for! In addition you will also receive a complimentary copy of SN's salary survey sent to you by email.

Click here to read the FAQ page if you have any questions (opens in a new window)

Attention Paid Print Subscribers:  While you have already been granted free access to SN we ask that you register now. We promise it will only take a few minutes! Or visit your profile and add your print magazine account number and zip code.

Already registered? here.