How things can get turned around: "Shoppers who believe they always get a better deal when they buy a bigger size may be getting fooled." That quote constituted the lead paragraph of a news article distributed nationwide by the Associated Press, and which appeared in countless newspapers around the country. The burden of the news article was that, owing to manufacturer "surcharges," supermarket shoppers pay more per unit for certain large-size packages -- chiefly cans of tuna -- than they ...
REGISTER TO VIEW THIS ARTICLE - Register for a Free Account
Why Register for FREE?
Registering for content on Supermarket News will give you INSTANT access to invaluable articles and media content that industry professionals rely on. You will have access to our special reports, feature articles, and industry analysis. It’s FREE, easy and quick. What are you waiting for! In addition you will also receive a complimentary copy of SN's salary survey sent to you by email.
Attention Paid Print Subscribers: While you have already been granted free access to SN we ask that you register now. We promise it will only take a few minutes! Or visit your profile and add your print magazine account number and zip code.