The skinny on baked and low-fat salty snacks is that they are helping to lure health-conscious shoppers back to the snack-food aisle. Items such as no-fat pretzels, tortilla chips and Baked Lay's potato chips have become overnight sensations with shoppers, according to retailers. However, several note that items bearing only a "reduced-fat" or "low-fat" banner across their package, such as certain varieties of crackers, have been slower to catch on. "We are now attracting people who have ...

REGISTER TO VIEW THIS ARTICLE - Register for a Free Account

Why Register for FREE?

Salary Survey 2015

Registering for content on Supermarket News will give you INSTANT access to invaluable articles and media content that industry professionals rely on. You will have access to our special reports, feature articles, and industry analysis. It’s FREE, easy and quick.  What are you waiting for! In addition you will also receive complimentary access to the SN salary survey data tables.

Click here to read the FAQ page if you have any questions (opens in a new window)

Attention Paid Print Subscribers:  While you have already been granted free access to SN we ask that you register now. We promise it will only take a few minutes! Or visit your profile and add your print magazine account number and zip code.

Already registered? here.