52 WEEKS ENDING DEC. 27, 2003
ation1; Average Annual Household Spending2; Frequency of Purchase3
RAW CHICKEN: 79.30%; $45.72; 7.19
BONELESS BREAST: 49.78; 27.25; 3.65
BONE-IN BREAST: 35.99; 16.27; 2.53
CUT-UP PARTS: 9.59; 9.79; 1.89
DARK MEAT: 42.15; 15.50; 3.58
DRUMSTICK: 19.34; 9.70; 2.54
THIGH: 25.09; 10.70; 2.50
WHOLE LEG: 19.85; 9.94; 2.57
WHOLE: 35.14; 15.15; 2.86
WHOLE BROILER-FRYER: 25.38; 11.96; 2.52
WHOLE ROASTER: 18.74; 12.22; 2.02
WING: 14.11; 14.53; 2.81
CORNISH HEN: 2.65; 8.18; 1.40
GIBLET: 4.54; 3.89; 1.95
GROUND: 1.16; 4.69; 1.23
OTHER: 17.31; 8.84; 2.07
RAW TURKEY: 49.09; 18.83; 2.69
BONELESS BREAST: 8.01; 8.98; 1.38
WHOLE BREAST: 12.21; 12.10; 1.40
GROUND: 10.62; 12.99; 3.12
WHOLE: 24.70; 15.00; 1.27
WHOLE FROZEN: 19.91; 13.66; 1.24
WING: 5.15; 7.83; 2.07
LEG: 1.18; 4.52; 1.26
OTHER: 16.81; 8.94; 2.00
Notes: 1Percentage of households that buy random-weight chicken or turkey at least once a year; includes all retail food channels. 2Average dollar amount spent per year on category. 3Average number of times per year item is purchased.